about DIGIt

Our mission is to give manufacturers and distributors the software they deserve

Manufacturers are the backbone of the economy. It's time to get them out of Excel hell.
Dan Koukol, CEO of Digit
Hi, I'm Dan, CEO & Co-founder at Digit. The idea for Digit goes all the way back to 2015.

I spent 7 years consulting manufacturers and distributors all across the US, from 10 employees to 10,000. I spent days, nights, and weekends in warehouses talking to frontline workers, managers, and owners. I observed every process, carefully listened to every challenge, and over time, learned how to help solve them effectively.

Because of that experience, I was brought on as the CEO to lead the turnaround of a struggling plastic injection molder in Dalton, Georgia that had lost money 7 out of 8 years. During my time we brought the company back to profitability, increased revenue 5x, and built a rockstar team in the process.
Throughout all these years as a consultant and as an operator, I noticed that manufacturers and distributors have no good software systems to choose from. Either they spend years implementing a bloated, legacy ERP everyone hates or they continue living in Excel hell.

I knew there was a better way. So I decided to start Digit to build the system I wish I had.
Dan Koukol
Founder & CEO
our Mission
From us to the world.
Founded in 2021, Digit is building a radically new operating system — built on real-time data, intuitive workflows and cross-departmental collaboration. Using Digit, manufacturers and distributors can automate manual processes and capture real-time data in a system that users love as much as the apps they use on their smartphone every day.
Why we built Digit
our VISION
A singular system
We believe that virtually no organization is reaching its full potential. Most organizations use dozens of systems to manage their operations. Departmental silos are prevalent, accountability and alignment are lacking, and capturing external opportunities is cumbersome. We believe integrating this fragmented system landscape via current solutions is, secretly, a band-aid on the root cause.

The solution is a new kind of of organizational operating system: A singular system allowing organizations to (1) make a plan, (2) execute, (3) measure and optimize, and (4) seamlessly connect with the outside world. We’re not surprised this hasn’t been built. It’s an extremely hard challenge to solve. But this bold vision is what drives us every day.
man using Digit on factory floor
Meet Our Team
Dan Koukol
CEO & Co-founder
Consulted 50+ manufacturers and led turnaround as CEO at plastic injection molder Prodigy Disc. Taught himself how to code.
Chris Jacobs
Product Manager
Former head of Customer Success at Katana with over a decade of experience in manufacturing, inventory, and related software.
Alena Dagneau
CTO & Co-founder
Previously served as VP of Engineering at 2 Y-Combinator startups. Full stack engineer with 13 years of experience.
Ben Campion
Software Engineer
Backend engineer with 13 years of experience. Previously worked at the BBC.
Steve Mason
Software Engineer
Backend engineer with 20+ years of experience. Previously worked at Brandwatch and NatWest Markets.
Sean Lawrence
Software Engineer
Software engineer for over a decade. Saved Fortune 500 companies millions of dollars while consulting at AWS Professional Services.
Kiefer Partridge
UX Designer
Senior UX designer with 10+ years of experience. Previously head of UX Design at Fidelity Inheritance.
Simon Kronenberg
CRO & Co-founder
Previously served as Head of Growth at 3 startups (2 Y-Combinator funded), growing revenue from $0 to double-digit millions.
Jordan Arnesen
Customer Success
Nearly two decades of experience developing software and designing and delivering empowering experiences for customers.
Stella Dare
Software Engineer
Full stack engineer with 5 years of experience. Previously served as Software Engineer at Y-Combinator startup Revel.
Erika Wolfe
Software Engineer
Full stack engineer with 5 years of experience. Previously served as Software Engineer at Y-Combinator startup Revel.
News and Insight from our team.
March 25, 2026
E-commerce
B2B Customer Engagement: Strategies, Models, and Metrics
B2B customer engagement goes far beyond closing deals. Here's a complete breakdown of the models, strategies, and metrics that help businesses build lasting client relationships.
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March 23, 2026
Manufacturing
CPG Distribution: A Complete Guide for Manufacturers
CPG products move fast, margins are thin, and the pressure to keep shelves stocked is constant. This guide breaks down how CPG distribution works, the channels available to you, and how to manage it all effectively.
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March 20, 2026
Manufacturing
Product Recall Management: A Step-by-Step Guide
A step-by-step breakdown of the product recall management process, from assembling your team to closing out with regulators, and how to make the whole thing faster and less painful.
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Ready to join the team that's building the next generation of manufacturing software?

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